Tag: Pharma Packaging in Mumbai
Attributes of a Good OTC Pharma Packaging
Appearance matters, especially in packaging design. While cosmetic packaging should have a feel good factor to it, food packaging should look inviting and lip-smacking. A good pharma packaging is something that is clear and effective. With rise in direct-to-consumer marketing, consumers are increasingly introduced to more and more over-the-counter pharmaceutical drugs. Let’s have a look […]
Psychology of Colors in Packaging
The selection of product packaging colors will always set your business apart from others. It takes a lot of brainstorming to zero down on colors that will best suit your assigned package. Product, brand logo, brand message, target audience, the image you are projecting or setting out to achieve as a brand are all factors that you […]